Project Description

Kelly Ford

The Kelly Ford project is an interior and exterior renovation of the dealership’s showroom and adjacent office and business spaces. Using the design requirements from corporate Ford and Client requested items, we were able to transform the aging showroom into a modern backdrop for Ford’s new vehicle line. Through the use of color, lighting and emphasizing the existing metal structure, the new showroom reflects the innovation of the cars they are selling. On the exterior, the Client wanted to update the materials and colors to reflect the corporate design required on all new Ford dealerships. This included updating the exterior brand wall and adding new signage.